en 24x

Envío a todo el país

Conoce los tiempos y las formas de envío.

Disponible 35 días después de tu compra

Características principales

Título del libro
Libro The Mom Test [ Rob Fitzpatrick ] Original
Autor
Rob Fitzpatrick
Idioma
Inglés
Editorial del libro
Independent Publishing
Tapa del libro
Blanda
Año de publicación
2023

Otras características

  • Cantidad de páginas: 138

  • Género del libro: Emprendimiento

  • Tipo de narración: Emprendimiento

  • Edad mínima recomendada: 10 años

  • Edad máxima recomendada: 99 años

  • ISBN: 9781492180746

Descripción

Sinopsis
The Mom Test is a quick, practical guide that will save you time, money, and heartbreak.

They say you shouldn't ask your mom whether your business is a good idea, because she loves you and will lie to you. This is technically true, but it misses the point. You shouldn't ask anyone if your business is a good idea. It's a bad question and everyone will lie to you at least a little . As a matter of fact, it's not their responsibility to tell you the truth. It's your responsibility to find it and it's worth doing right .

Talking to customers is one of the foundational skills of both Customer Development and Lean Startup. We all know we're supposed to do it, but nobody seems willing to admit that it's easy to screw up and hard to do right. This book is going to show you how customer conversations go wrong and how you can do better.

Garantía del vendedor: 3 días